Tuesday, 13 May
Good morning, Mara.
You've got 30 open approvals, 5 posts going live this week, and $30,000 outstanding from clients.
Active clients
20
+1 MoM2 onboarding · 2 at risk
Live campaigns
33
+2 vs last wkacross Meta, Google, TikTok, LinkedIn
MTD ad spend
$301,080
+18%May to date, all clients
Outstanding
$30,000
2 overdue10 open invoices
Spend across all clients · last 13 weeks
Source: Meta + Google + TikTok + LinkedIn (synced 17:34)
$301,080
Trailing 13 weeks
Meta
$12,380
Google Ads
$16,760
TikTok
$1,920
LinkedIn
$4,040
Approvals waiting
- NYawaiting clientFounders' note — May newsletterNorthbeach Yoga · raised by Jordan Dyer · 26h ago
- HPawaiting clientIncrease Auction Boost budget by A$2,000Halcyon Property Group · raised by Tom Reilly · 5h ago
- HPawaiting clientAuction week explainer (TikTok)Halcyon Property Group · raised by Wes Halloran · 12h ago
- HPawaiting internalApril monthly reportHalcyon Property Group · raised by Tom Reilly · 38h ago
- VCawaiting clientAnnual check-up blog draftVeridia Clinics · raised by Jordan Dyer · 8h ago
- VCchanges requestedHealth-Check Awareness — creative v2Veridia Clinics · raised by Hannah Pickering · 30h ago
Going live this week
- InscheduledSunrise Vinyasa highlight reelNorthbeach Yoga · Reel · 13 May 2026 07:00
- TischeduledSourdough behind the ovenEmber Bakery · Reel · 12 May 2026 08:00
- InscheduledOpen Days reminderSummit Academy · Post · 13 May 2026 09:00
- FascheduledTerm 3 enrolment announcementMeadow Childcare · Post · 13 May 2026 09:30
- InscheduledStudio retrospective — Q1Loft Eight Architects · Post · 15 May 2026 11:00
Top movers
Clients trending up or down this week
- NYNorthbeach Yoga+4%Health & wellness · $4,200 / mo spend
- HPHalcyon Property Group+7%Real estate · $18,900 / mo spend
- EBEmber Bakery-8%F&B · $2,200 / mo spend
- VCVeridia Clinics+13%Healthcare · $11,200 / mo spend
- TPTide & Pine+16%Retail · homewares · $3,100 / mo spend
- SASummit Academy-8%Education · $7,600 / mo spend
Needs your attention
- Open client →Tide & Pine flagged at-riskSpend efficiency down 22% over 14 days. Plan a check-in.
- Re-authorise →TikTok Ads token expires in 4 daysRe-auth Acme Creative Pty Ltd in Integrations.
- Open invoicing →2 client invoices overdueTide & Pine — 13 days late. Total A$2,400.
Recent activity
- 0s agoMara Quinn approved content Sourdough behind the oven
- 0s agoTom Reilly raised budget request Auction Boost +A$2,000
- 0s agoWes Halloran submitted for review Auction week explainer
- 6 h agoHannah Pickering uploaded creative pack Winter capsule lookbook
- 8 h agosystem synced ad spend Meta + Google + TikTok
- 9 h agoJordan Dyer published article Annual check-up matters
- 14 h agoMara Quinn moved client Tide & Pine → at-risk
This week, on you
- Approve Halcyon Auction Boost +A$2,000 budgetToday
- Review Veridia annual check-up articleToday
- Send Tide & Pine retention plan to clientWed
- Sign off Summit Academy April reportWed
- 1:1 with Sasha — content roadmapThu